Product Manager Cars - Central Athens, Attiki

Job summary

We are seeking a Product Manager Cars & LCVs to strengthen media relations and brand visibility, ensure high-quality bilingual communication, organize impactful events, and support product campaigns in alignment with our marketing strategy.

Responsibilities

• Analyze market data, competitor activity, and consumer behavior to develop a thorough understanding of the market and produce comprehensive reports, insights, and benchmarking that support strategic decision-making.
• Drive product excellence by developing and maintaining deep product knowledge, preparing product presentations, catalogues, and materials, and effectively communicating key features and benefits across the organization and to external partners.
• Contribute to defining product positioning and shaping the marketing mix by leveraging product expertise to ensure alignment between product features, market needs, and brand strategy.
• Engage in cross-functional collaboration with Sales, Technical, Logistics, Tender, and other organizational teams to ensure alignment and contribution toward achieving commercial targets.
• Contribute to the planning and execution of go-to-market strategies and product launches, ensuring effective coordination, clear communication, and successful market introduction.
• Participate in promotional activities, exhibitions, roadshows, and other brand events, ensuring accurate product representation and effective communication of key messages to enhance brand visibility and customer engagement.
• Contribute to annual budget preparation and ensure financial oversight by monitoring and controlling expenditures to maintain cost efficiency and support business objectives.
• Monitor key performance indicators (KPIs) to evaluate product, market, and campaign performance, providing regular reports and insights to support continuous improvement and strategic alignment.

Job description